McLaren Racing Unveils Crypto-Inspired Car Livery Ahead of Singapore GP
- December 8, 2022
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McLaren Racing unveiled their crypto inspired look to the public in Singapore on Tuesday. The team is set to race at the Grand Prix held in Singapore next week.
The livery will be on McLaren’s MCL36 F1 cars at the 2022 Singapore Grand Prix and 2022 Japanese Grand Prix. These races have been brought back to Asia for the first time since 2002, which means racing enthusiasts are rightfully excited.
The livery features McLaren’s Fluro Papaya colorway with neon pink embellishments and dynamic, cyberpunk-inspired engine illustrations. McLaren said the design “represents the emergence of new technologies from the region, such as cryptocurrencies and the broader Web 3.0 sector.”
“It was lots of fun for us and McLaren to co-design the livery for Asia,” said OKX Chief Marketing Officer Haider Rafique. “This new livery signals the arrival of bold new technology. The cyberpunk design we created celebrates the influence of Web3 on popular culture.”
The digital collectible strategy of the racing team McLaren is revolutionizing. It said earlier this year that it plans to build a non-fungible token platform on the Tezos blockchain. Elsewhere, McLaren’s automotive unit has created and minted NFTs for its luxury supercars in partnership with InfiniteWorld’s metaverse infrastructure platform.